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IBC 2024:通过与Imaginario AI对话实现更好的内容管理

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在IBC 2024的开幕主题演讲中,行为专家 蒂蒙·德容 compared the “impact of AI on everything” in 2024 was a bit like assessing the impact of the World Wide Web in 1997. 他宣称:“我们正处在人工智能的1997年. Suggesting that attendees brace themselves for the likelihood that AI would prove every bit as transformative as the web (and in ways we wouldn’t have imagined in its early days), 他继续预测, “与人工智能有关的一切都将是情感过山车. 我们已经习惯了科技比我们更强大、更快.”

注意到人工智能当然也会是所有这些, 他的结论是, “We are going to have to get used to it being smarter and more creative than we are.”

IBC 2024是如此的模糊 人工智能炒作和人工智能驱动、人工智能增强和据称人工智能注入的解决方案 that they seemed to blur together after a while—including further blurring the line between solutions fueled by “traditional” AI/machine learning and large-language model-based Generative AI. And there was arguably less discussion of AI in human-displacing creative roles in the 媒体 and entertainment world such as those propelling the writers’ and actors’ strikes of 2023 than AI-powered workflow enhancements easing and accelerating creative efforts.

One AI-driven solution that stood out at IBC 2024 as particularly smart and creative comes from a London-based company called Imaginario AI. 我会见了首席执行官兼联合创始人Jose M. Puga and got an up-close look at a content indexing and curation tool that uses multimodal AI models to “make video content searchable like text.“Imaginario AI在今年的IBC上引起了不小的轰动 IABM的BaM奖项“管理”类一等奖.

我做Adobe Premiere Pro编辑已经快20年了. Since Adobe integrated Lumetri Color Correction into Premiere Pro’s main UI in 2017 or so, one of the few new features that have really made the needle jump for me is the 基于人工智能的语音转文本功能 2021年推出, which not only provides built-in captioning but also magically streamlines the process of searching for key moments and grabbing highlights from hour-long conference videos and even making text-based edits.

But imagine being able to search through not only longform individual videos but entire video archives, 不仅通过转录文本,还通过演讲, video, 和声音, and an AI-driven contextual system that’s “not subject to the limitations of keyword search or tags.这就是Imaginario AI所提供的.

Repurposing and repackaging content is a critical part of video content delivery and IP ownership in general, 无论是现场直播的体育赛事, 做电影快件或日报, 或者生成可食用的社交内容. Puga表示:“大型工作室将自己的部分未来押在了社交媒体上

电视真人秀, Puga指出, shoot footage at a rate of about “100-to-1” compared to what they actually air, which can mean endless hours spent crafting storylines and “dressing up the script.”

拥有更大的图书馆, text- and keyword-based searches for content can be particularly cumbersome and time-consuming. Not only does Imaginario AI bring more search elements into play with sounds 和声音 effects; it moves content companies much closer “to the point where editors can have a conversation with their content for repurposing.” This approach can reduce the time large content owners spend rewatching video by “50-75 percent.

康卡斯特、环球影业、华纳兄弟. 发现, and Cineverse are currently among the “dozens of companies” working with Imaginario AI, Puga说.

This type of indexing tool can also dramatically reduce the time ensuring regional compliance for localized content, where it’s necessary to re-cut shows to edit out adult content or drug abuse for markets where such content is forbidden. 再一次。, 消除“人工智能将抢走我们的工作”的担忧, Puga笔记, 对于合规工作,“你仍然需要有人参与”. “但人工智能可以让你达到70%.”

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